COPYWRITING

I'm here to help grow your business by collaboratively working together to create focused and persuasive content to engage with your target market. Whether it is a new product or service launch, or a branding refresh, effective copywriting is the key ingredient to captivating your target audience. It's about analysing the market and developing compelling content to entice customers.

 

I write content for various marketing collateral and publications including:

  • websites

  • magazines

  • blogs

  • flyers

  • newsletters

  • brochures

  • editorials

  • advertorials

  • destination guides

  • travel itineraries

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My Specialities

Crystal Lobban is a freelance copywriter in Australia.

"effective copywriting is the key ingredient to captivating your target audience"